My Method

Your content is more than just words on a page.

It’s a way to make your audience want to support you, and create another source of income for your business.  

It’s an inbound marketing method that has been proven to bring better return on investment than traditional advertising.

Image courtesy of Hubspot
Image courtesy of Hubspot

 

 

 

 

 


Research shows that Nearly 60% of marketers have adopted inbound strategies, because they are consumer based

82% of marketers who blog daily report positive ROI for overall inbound efforts

That’s progress you can cash in on! And I know just how to help you do that. Using my marketing experience and communication degree, I create content that your audience WANTS to consume.

When you work with me, I will complete user testing and audience analysis relevant to your business. I will study and analyze everything about your audience to deliver you tailor-made content, designed for your audience’s specific needs to keep them coming back to you again and again.

Making your content audience oriented brings a higher ROI to your marketing efforts, which converts into more income for your business. Research shows that marketers that can prove positive ROI are 2x more likely to get more marketing budget for the following year.

Image courtesy of Hubspot
Image courtesy of Hubspot

 

 

 

 

 

 

 

 

 

The best part?

Maintaining a blog is more cost effective than most traditional advertising methods. Research shows that inbound leads cost 61% less than outbound leads. Not only that, but blogging is much less likely to be seen as overrated, even by outbound marketers themselves. Even Google ads, which are more modern than print ads, are ignored by 80% of people that see them.

Image courtesy of Hubspot
Image courtesy of Hubspot

 

 

 

 

 

 

 

 

So why spend money on tactics that don’t work? Research shows that blogging is not only more cost effective and brings more ROI, but is also more likely to bring your audience to you. And with my background in audience targeted marketing and communication, I will help you do exactly that.
Like what you see? Let’s talk!

All statistics courtesy of Hubspot’s Inbound Marketing Report.